Established in January 1993, IDAT Consulting & Education operates under the direction of Bert Moore.

IDAT has performed education, consulting, market research, technology evaluations and standards development for clients ranging from very large public corporations and industry associations to small, privately-held companies.

Bert Moore Biographical Information

Moore has been in the center of the ADC industry since 1985 and helped develop many of today's standards. During that time, he has counseled personnel from literally hundreds of companies. He has also developed and presented educational presentations for corporate, industry, national and international seminar programs.

Among the high points of his career are:

• Chaired CompTIA RFID+ Certification Cornerstone committee
• Former Director of Technical Communications for AIM USA, the industry trade association for AIDC vendors, Moore created AIM's technical department and, at various times, staffed all of AIM's technical and technology committees;
• Chaired the Technical Committee of the original AIM International;
• Served as the Executive Director of FACT (Federation of Automated Coding Technologies), a major bar code user group, and created and chaired the FACT Data Identifier Work Group;
• Served as Secretary of ANSI MH10.8 (bar codes on shipping containers) and was an active contributor to many industry standards committees;
• Served as vice-chair of AIM System Integrator Committee;
• Served as the lead industry member of the Department of Defense's Automatic Identification Technologies (AIT) Cross-Disciplinary Study for Personnel ID;
• Serve as consultant and co-manager of ID card research project (performed for a governmental agency by the University of Pittsburgh);
• Drafted the first public domain version of MaxiCode (UPSCode) and gave it its full-ASCII and multi-lingual capabilities;
• Appeared as a bar code expert on a segment of John Stossel's "American Computer" and
• Served as a consulting expert in a patent infringement case.
• Moore has been recognized by his peers as an expert in the technologies and as a major contributor to the understanding and growth of the industry. He received the AIM USA Industry Service Award (1992) and was further recognized in 1997 by being selected as a charter member of the "AIDC 100," an association of individuals who have made significant contributions to education within the AIDC industry.

His expertise has been tapped by a number of industry publications. Moore has been the editor of Parcel Shipping & Distribution magazine and the AIM-published ScanJournal and the AIM International Intelligence Report as well as several smaller newsletters, a contributing editor for Material Handling Management (formerly Material Handling Engineering), Frontline Solutions (formerly Automatic ID News) and ID Systems magazine. He is also often remembered for his monthly "Data Collection" column for P&IM Review from 1988-1992.